Using Twitter to Stealthy Self Promote
Marketing yourself on Twitter can be tricky, you want people to know what you do without feeling like your shoving links or “hey buy this” offers down their throats. Well what have all great powers done when they want to get something but can’t do so too openly… gone stealth is what, and that is what you must do too! Its kind of like Ninja training for Twitter but it works & if you apply these principles correctly you can make flying under the radar really profitable!
Tweet like a Ninja
- Create a false sense of security. To be ’stealth’ like or Ninja-esque one must make their opponent (or prospect) feel a sense of calm, peace & ability to trust you (the Ninja). Only when the trust, like & enjoy your company (i.e. your tweets) can you really lay the marketing death grip on them (i.e. known as a soft pitch). So be friendly, tweet regularly & interact with your followers and those you follow. Get them to trust you, feel comfortable with you & feel ‘friendly’ with you before you all stealth like swoop up some business from them (i.e. put up some links/offers).
- Go deep, deep undercover. Say I own a dog grooming business in LA and I know that if I could just get introduced to the right pet owners I’d have more business then I knew what to do with. Well Twitter allows you to do just that, only more Ninja like. So since you know your crowd of people search for users in the LA area & those tweeting about pets (twitterfall.com is great for this) you find that crowd & start interacting with them. Just simple pet tips or responses to their tweets are great, then when they check out your profile & start a relationship with you in return they’ll notice: “hey this gal is a dog groomer & darn Sparky smells”.
- Sneak in the occasional self promotion like a Ninja. Have you ever watched a Ninja? They are probably some of the most stealth people on earth, so stealth that most of us have never seen one… me included. So the answer would be no, no we haven’t seen Ninjas but we know if we did they would move around real fast & we’d barely be able to catch what they were doing most times. Now apply this to your tweeting, most of the time you tweet about interesting, relevant things your audience will appreciate & you respond to others… but once in a while, all fast like a Ninja you’ll sneak in a tweet about your business, what you do or why others should check out link blank (did you catch that stealthies?).
Hopefully all of you benefit from this stealth, Ninja training program… If used correctly and with care it can maximize your Twitter returns with just a few quick karate chops. Also if you didn’t catch it early on before you leave me nasty comments I am being sarcastic in most of the titles, but the gist of the information still stands!
Love it? Hate it? Wonder why I keep capitalizing the word Ninja? Comment below!
